No Specific Cause Found Yet Linking Dry Max Diapers to Diaper Rash

The U.S. Consumer Product Safety Commission (CPSC) and Health Canada (HC) have reviewed consumer incident reports and other information involving Pampers Dry Max diapers. To date, the review has not identified any specific cause linking Dry Max diapers to diaper rash.

Both agencies will continue to evaluate consumer complaints related to Pampers Dry Max diapers and will provide parents with updated information if this assessment changes. As always, parents and caregivers are advised to seek the attention of a medical professional if they have any concerns about adverse health reactions.

From April through August 2010, CPSC received nearly 4,700 incident reports about diaper rash. Nearly 85 percent of these complaints came in May and then dropped off significantly. As part of its technical evaluation, staff from each agency considered certain characteristics of the diaper, including the materials used, the construction of the diaper, and heat and moisture retention issues.

In addition, CPSC staff reviewed clinical and toxicological data found in published, peer-reviewed medical literature. CPSC also critically reviewed data submitted by Procter & Gamble (P&G) and the results of a human cumulative irritation patch study conducted by P&G in May 2010. Further, chemistry, toxicology and pediatric medicine information provided by Health Canada was reviewed by CPSC.

While the investigation thus far does not find a link between the diapers and the health complaints received, CPSC recognizes the serious concerns expressed by parents. CPSC staff cannot rule out that there may exist a health concern for some babies, especially those babies that may be sensitive and develop rashes or other skin problems as a result of contact with the materials in this or other products.

Most babies exhibit diaper rash at least once in their lifetime. If parents or caregivers believe that their child is suffering from a rash that they believe to be related to a diaper, CPSC staff suggests that they discontinue use of the diaper and contact their pediatrician.

Consumers are encouraged to report any health or safety incidents related to the use of a consumer product. Easy-to-use incident report forms are available on CPSC's website at http://www.cpsc.gov/talk.html or on Health Canada's website at http://www.healthcanada.gc.ca/reportaproduct

Additional information on diaper rash can be found on the American Academy of Pediatrics website at www.healthychildren.org

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Pampers Statement in Response to Dry Max Class Action Lawsuit

/PRNewswire/ -- Intensive safety assessments, clinical testing, and consumer testing before, during, and after the launch shows that Pampers Dry Max is safe and does not cause skin conditions. Further review by pediatricians, pediatric dermatologists, and children's public health risk experts confirm these findings. While we have great empathy for any parent dealing with diaper rash - a common and sometimes severe condition - the claims made in this lawsuit are completely false.

Diaper rash affects more than 2.5 million babies at any given moment, and 250,000 cases are typically severe. In other words, one out of every four babies at any given time will be experiencing diaper rash. To attribute these conditions to the Dry Max disposable diaper is incorrect and misguided. Such a misperception only contributes to the real problem, which is lack of awareness of the nature and cause of diaper rash, and may cause some parents to delay pursuing important and timely treatment. Our own research, validated by outside experts and physicians, shows that Dry Max is a wonderful product that helps keep babies away from the very wetness that may contribute to rashes in the first place.

We continue to encourage all of our customers seeking honest answers concerning our products and the well-being of their children to contact us toll-free at 1-800-PAMPERS, and we want to reassure them once again that, although some attorneys may wish to profit from rumors and misinformation, the Dry Max product is completely safe and does not cause skin irritations. We have every confidence that we will prevail in this meritless lawsuit.

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